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Happy fiday is a popular podcast series run by New Zealander Dale Jones which shares invaluable information on how to get to the position of F.I.R.E. If you haven’t come across the acronym, it stands for Financial Independence, Retire Early. Happy fiday has interviewed Azam Marketing’s CEO Nadeem Azam on his journey towards F.I.R.E. In […]



We apologise for the radio silence of late. Azam Marketing‘s CEO Nadeem updates our readers and lays bare the trials and tribulations of recent years below. Today is the greatest day of my life (so far). On this day, the 1st of November 2019, by the grace of God, I have finally succeeded in winning […]



Azam Marketing’s Founder and CEO, Nadeem Azam, muses on a remarkable anniversary, one that is exceptionally rare for companies in the cut-throat and fast-moving internet space to survive long enough to mark. A week is a long time in online business and a hundred is an eternity in an arena in which my colleagues and […]



A significant ratio of potential customers rely on positive online reviews when they want to purchase a product or a service. Positive reviews online affect the buying behaviour of customers in every industry. Needless to say, a customer will gravitate towards a product with positive reviews instead of a negatively reviewed item. Positive reviews enhance […]



Far too often we see content marketers quit at the moment of conversion, the time when a prospect turns into a customer. It appears like that’s the end of the story for most of them. But, as digital marketing authority Christine Warner emphasises, preserving buyers is as important if not more than procuring new ones. […]



Increasing B2B sales isn’t simply a matter of hanging out your shingle and hoping that more customers will come your way. Businesses who purchase from you want to believe they have the right vendor at the right time for the right price. Because there are more people involved and there are higher price points, we […]



Your favourite digital bods are thrilled to be entering the video age with a series of exciting new videos. The first releases have been created for the tens of thousands of loyal followers of our social media channels and their aim is to infuse folk with hefty dollops of inspiration sprinkled with pearls of wisdom […]



It is vital to ensure your sales strategy is laser focused and effective. Your B2B and B2C lead acquisition strategy is critical to success or failure. You may have the best talkers, presenters and deal-makers in your team. However, it’s going to be a long and difficult journey, and potentially cataclysmic for your business, if […]



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