Tweet Awards have never been my thing. I was not even going to attend last year’s fabulous a4u affiliate marketing awards until a last minute invite and encouragement from Chris Bishop the-then Affiliate Manager of House of Fraser saw me dashing around central London two hours before the event to buy my formalwear for the [...]

11 May

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23 Apr

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Tweet If one wonders what the banquets were like in the dying days of the Roman Empire as the Barbarians marched upon the gates of Rome, Friday’s Revolution Awards would have perhaps given one an insight. For while there was copious revelry and backslapping as in the previous twelve years of the UK digital marketing [...]

24 Mar

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Tweet In his 1920 work Beyond the Pleasure Principle, Freud famously commented that “the goal of all life is death” and, on 25 December, 2008, my friend Peter Banham fulfilled all our destinies. Peter was known to many people in affiliate marketing since his days at Summit Media where he worked from 2001 to 2007 [...]

16 Feb

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TweetFor the first time in years I haven’t written any articles or blog posts for several weeks and I was recently asked by an industry friend where I’d disappeared to. Two events, on the 25th and 27th of December, 2008 ended up preoccupying my mind to such an extent that I didn’t feel like writing [...]

15 Feb

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Tweet  On behalf of everyone at Azam Marketing I’d like to take the opportunity to wish the advertisers, networks, agencies and affiliates we are fortune enough to work with, and all our blog readers, a very Merry Christmas. I hope you don’t read this anytime before the 5th of January, because that’ll mean you’re on [...]

24 Dec

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Tweet I am delighted to report MirrorCashback.com has gone live today with the Mirror newspaper, which has 3,597,000 readers (source: NRS), promoting the cashback portal with a quarter of the front page and an eight page supplement. My heartfelt congratulations to both Trinity Mirror and our client V A C Media, who are powering the [...]

12 Nov

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Tweet It ceased to amaze me a long time ago how easy it was to manipulate the rank and file in society and, with enough marketing guile, be able to influence what they say and do (today is the 70th anniversary of Kristallnacht), but what still astonishes me is how the supposedly smartest and best [...]

09 Nov

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Tweet  Alan Lansdowne is an inspirational figure who spins many plates at once. An entrepreneur, publisher and academic, the last few months for the 32 year old have consisted of attending travel conferences in Singapore, holidays to the Black Sea, journeys around India and the Philippines, completing an MA with associated research trips to Eastern [...]

22 Sep

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TweetLike many people I’ve always found quotations to be a source of inspiration. I have a whole folder on my computer of ones that I’ve collected over the years. I’ve published many of these when the opportunities have arisen: when I published an online marketing newsletter last year, for instance, I would always round-off each issue [...]

05 Sep

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