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If you are a marketer in today’s world you need to be profoundly aware of the optimal demographics for your product or service to be successful. That insight will take your campaigns to the next level. If you don’t, you will lose out to the competition. Here is why targeting searches at search engines or […]



Increasing B2B sales isn’t simply a matter of hanging out your shingle and hoping that more customers will come your way. Businesses who purchase from you want to believe they have the right vendor at the right time for the right price. Because there are more people involved and there are higher price points, we […]

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Your favourite digital bods are thrilled to be entering the video age with a series of exciting new videos. The first releases have been created for the tens of thousands of loyal followers of our social media channels and their aim is to infuse folk with hefty dollops of inspiration sprinkled with pearls of wisdom […]

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I’ve been interviewed several times by radio and television stations this year, but the interview I’ve enjoyed the most is with Shawn Collins as part of his renowned ‘This is Affiliate Marketing’ podcast series. For those people who don’t know him (have you been living under a stone??!!), Shawn is a legend in the affiliate […]

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It is vital to ensure your sales strategy is laser focused and effective. Your B2B and B2C lead acquisition strategy is critical to success or failure. You may have the best talkers, presenters and deal-makers in your team. However, it’s going to be a long and difficult journey, and potentially cataclysmic for your business, if […]

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The European Union and the United Kingdom have been through extensive negotiations to discuss the terms of the latter’s withdrawal from the former. With the fifth round of talks ending in Brussels on Thursday, I was invited by television channel ‘HispanTV’ to be interviewed about the discussions and the ramifications of a “no deal” scenario. […]

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Our Manager, Nadeem, was invited by the BBC to be interviewed about the impact of social media on voting trends and various related subjects. The interview was for the BBC Radio Asian Network, which is predominantly targeted at the UK’s three million south Asians. Nadeem was asked to share his expertise on a number of […]

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In an exciting new series, we will be publishing articles to enable you to upscale your skills in the work environment, including effectively prospecting for clients, productive ways to manage clients deal once they’ve come on board, handling colleagues with emotional intelligence, the most powerful online marketing techniques and tools, and much more. The first […]

The latest news, views and reviews: visit Azam's blog now!

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