In the past few years we have seen many brands making a shift from investing in so-called above-the-line to below-the-line advertising. In other words, more and more ad spend is being allocated to the fast growing interactive and highly measurable channel such as the internet. It comes as no surprise. Costs are low and the […]

Many email marketers don’t see soft bounces as a major cause for concern and rarely have any specific strategies in place for dealing with them. However, soft bounces can be a strong indicator that one or more ISPs have queried the reputation of your IP address, mailing volumes, or the level of spam complaints generated, […]

It’s like the Three Musketeers; All for one and one for all! Hmm… Did I get that right?! It’s probably more like one for one = Google for themselves and the rest will try and tag along. The battle of the triplets have been going on more for many a moon, however Google has always […]

Do you know of any individuals or businesses that might benefit from marketing or design services? If so, we would encourage you to take advantage of Azam’s generous client referral scheme! Our Referral Partner Program pays you for bringing new advertisers to our award-winning agency and allows you to expand the services you offer to […]

Azam Marketing has had a very busy year indeed – sometimes so frenetic we’ve forgotten to stop and look back at where we were at the start of the twelth year of the Millennium and how much things have progressed during the course of the year. We thought this week would be the perfect time […]

  It’s that time of the year again when the streets of London are filled with beautiful, glistening Christmas lights and people walking around are happy, smiley and full of excitement of what’s to come. Christmas presents are mostly all wrapped up and New Year’s resolutions thought out. We are all hoping for a peaceful […]