Tweet Many email marketers don’t see soft bounces as a major cause for concern and rarely have any specific strategies in place for dealing with them. However, soft bounces can be a strong indicator that one or more ISPs have queried the reputation of your IP address, mailing volumes, or the level of spam complaints [...]

24 Apr

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Tweet In the first of a serious of articles on improving results from email marketing, Azam Marketing’s Director of eCRM Operations Ryan Ranaweera, who has been in the email marketing industry for a decade, offers advice on improving open rates. One of the core measures to identify the success of an email marketing campaign is [...]

03 Feb

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TweetDo you know of any individuals or businesses that might benefit from marketing or design services? If so, we would encourage you to take advantage of Azam’s generous client referral scheme! Our Referral Partner Program pays you for bringing new advertisers to our award-winning agency and allows you to expand the services you offer to [...]

15 Jan

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TweetDave Bird is the Managing Director of the leading UK cost per action network Monetise which rebranded earlier this year, as well as marketing agency Webtistic. In the second half of our feature, Dave explains what a typical afternoon is like in the Monetise offices, and how he switches off once he gets home. Read [...]

16 Dec

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TweetSince being rebranded earlier this year, UK cost per action network Monetise (formerly Profitistic) have achieved impressive growth with a host of new advertisers signing up and attracting a rapidly increasing base of affiliates. We asked Managing Director Dave Bird to give us an insight into a typical day at the Monetise offices in Derby [...]

14 Dec

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11 Sep

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05 May

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Tweet The shortlist has been announced for this year’s a4u Awards, and following on from our successes in previous years, Azam is delighted to have bagged two fantastic nominations – ‘Best Lead Generation Campaign’ for Egg, and ‘Best Finance Publisher’. The judges commented that Azam’s entry for Egg demonstrated “a well crafted and thought-out campaign, [...]

17 Mar

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TweetSo 2011 is almost upon us… but what a year 2010 has been! Despite concerns that the worldwide recession was going to lead to another sombre year of companies tightening their belts and disappearing off the social scene, we’ve enjoyed one of the busiest years yet at Azam Marketing. Our team has been out in [...]

22 Dec

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TweetI’ve had quite a few people asking to see my Powerpoint presentation about email marketing at this year’s a4u Expo performance marketing conference which took place a few days ago in London, so am placing it on this blog. In the presentation I share the secrets of profitably growing, managing, and mailing a database. It [...]

17 Oct

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