As a background summary for those that don’t know me (Nadeem Azam) particularly well and may be wondering what qualifies me to write this article, I have been working full-time in affiliate marketing since 1997, regularly spending 100 hours a week running a business which not only operates as a major affiliate / publisher, but […]

My Incubator Ventures is a business incubator offering advice and knowledge to the online business community. They recently invited our CEO to be interviewed by them to talk about Azam Marketing and provide tips to enterpreneurs on how to succeed in the cut-and-thrust world of business. The conversation was conducted as a live Twitter interview. […]

When I first started my career in email marketing the unsubscribe process was very simple. The subscriber simply had to reply to the sender with the word “unsubscribe” in the subject line and that was it – job done! Nowadays however, many companies choose to complicate the opt-out process, leading to frustration and customer dissatisfaction. […]

I’ve had quite a few people asking to see my Powerpoint presentation about email marketing at this year’s PerformanceIN Live (formerly a4u Expo) performance marketing conference which took place a few days ago in London, so am placing it on this blog. In the presentation I share the secrets of profitably growing, managing, and mailing […]

The pet hate of many online marketers is the ever increasing level of spam emails which reach out to unlucky recipients with a bewildering array of bizarre product offers and services. According to Microsoft, more than 97% of all emails sent over the internet are now classed as unwanted or ‘junk’. The first recognised email marketing message […]