I feel like doing the samba because my colleague Karen has been shortlisted for Affiliate Manager of the Year for the a4u Awards 2010 and would like to offer a heartfelt thank you to everybody who nominated her. I wrote the following last year on her Linkedin profile and it summarises everything I believe about […]

The results are in, the black ties and cocktail dresses are at the dry cleaners, the hangovers have been dealt with, and the Performance Marketing Awards are over for another year… and what a fantastic night it was too! Event host and organiser Matt Wood announced that attendee numbers were up 30% on last year, with […]

By the time the A4UAwards ceremony in London comes around on 2nd June, I will have been a part of the Azam Marketing team for exactly six months – and what a fantastic way to celebrate! I was really proud when I found out we had been shortlisted for the award of Affiliate Management Agency of 2009. […]

Awards have never been my thing. I was not even going to attend last year’s fabulous a4u affiliate marketing awards until a last minute invite and encouragement from Chris Bishop the-then Affiliate Manager of House of Fraser saw me dashing around central London two hours before the event to buy my formalwear for the ceremony […]

How have you seen affiliate marketing develop since you started out? There are a lot of new people in the industry and it is now much more commercialised. It is not a one person his bedroom job any more. For example, I know of a Swedish company which is going to enter the UK affiliate […]

One day I hope to write a book about the affiliate marketing industry in the UK. It will be called Matt’s Mates. The reason is because the rise and rise of affiliate marketing in Blightey is inextricably linked with the ingenuity of one man, Matt Wood. In many ways Matt is not exceptional in British […]