Being a ‘new media’ geek, I was thrilled to read a new report published by the Internet Advertising Bureau which shows online advertising expenditure in the UK has overtaken television. Internet spend grew by 4.6% to £1,752.1m/$2,791m to a record market share of 23.5%, while TV spending collapsed 16.1% to £1,639m/$2,610m. It beggars belief to […]