With the credit crunch letting leash on the UK and global economy, we have started to see numerous changes transpiring as organisations are forced to make redundancies and limit marketing spend. Some companies are choosing to reduce affiliate marketing commissions and even close programs entirely. However, The Co-operative Travel is a reinvigorated company with a […]

The 2009 UK Affiliate Census, carried out by Econsultancy in association with AffiliateWindow, was published on the 10th February. More than 1000 affiliates took part in the survey. Azam Marketing’s Senior Partnerships Manager Louise Goldstein shares her thoughts. Having now had a chance to read through the full report, here are my reflections on some […]

In his 1920 work Beyond the Pleasure Principle, Freud famously commented that “the goal of all life is death” and, on 25 December, 2008, my friend Peter Banham fulfilled all our destinies. Peter was known to many people in affiliate marketing since his days at Summit Media where he worked from 2001 to 2007 and […]

For the first time in years I haven’t written any articles or blog posts for several weeks and I was recently asked by an industry friend where I’d disappeared to. Two events, on the 25th and 27th of December, 2008 ended up preoccupying my mind to such an extent that I didn’t feel like writing […]

On Wednesday I braved the snow and attended another Econsultancy Manchester Digital Shorts event. Ian Jindal is a firm favourite of the Azam team and I went to see his review of Christmas 2008 trading results as well as predictions for developments in e-commerce. The British are among the most recent group of online purchasers in the Western world, yet we […]

Azam Marketing’s Senior Account Manager, Karen Clayton, looks at the public and media reaction to this week’s snowfalls in the UK, the heaviest in the country for 18 years. With all the recent doom and gloom surrounding the current UK recession, it’s refreshing that something as simple as a few inches of snow has brought […]