My Incubator Ventures is a business incubator offering advice and knowledge to the online business community. They recently invited our CEO to be interviewed by them to talk about Azam Marketing and provide tips to enterpreneurs on how to succeed in the cut-and-thrust world of business. The conversation was conducted as a live Twitter interview. […]

With Facebook becoming more and more ruthless clamping down on the exposure it allows businesses to enjoy on the platform without buying pricey paid advertising, it is more vital than ever you are the top of the game in using the opportunities the world’s most dominant social media platform provides to reach your target audiences. […]

Below are 12 links that you would do very well to visit today to enhance your business and your life. What a year this was. I have no doubt it’s been as much of a rollercoaster for you as it has been for Team Azam. We’ve had our ups, we’ve had our downs, but, by […]

The whole point of creating a Facebook Page for your business is to build a fan base of people interested in your product or service, right? Facebook Pages are a great tool for interacting with your fans on a regular basis and for them to discover whether or not your product or service is right for them. But to […]

  With Google putting so much focus on Adwords, its paid search programme, and Social Search, is traditional Search Engine Optimisation really safe? In the Beginning When Google was born natural search results ruled the roost. The Google homepage was as simple and uncluttered as it ever would be. The aim was to allow searchers […]

In the past few years we have seen many brands making a shift from investing in so-called above-the-line to below-the-line advertising. In other words, more and more ad spend is being allocated to the fast growing interactive and highly measurable channel such as the internet. It comes as no surprise. Costs are low and the […]

It’s like the Three Musketeers; All for one and one for all! Hmm… Did I get that right?! It’s probably more like one for one = Google for themselves and the rest will try and tag along. The battle of the triplets have been going on more for many a moon, however Google has always […]

  It is so darn hard to keep up with social media. Yes, I say that a lot, but I say it a lot because trying to keep up with new platforms, apps, tools, guides, and everything else related to social media is like trying to keep up with a Porsche when you are on […]

  Unless you’ve been hiding under a stone for the last few months, you will have seen that Google+ is grabbing more and more attention. Google’s social platform has been with us for a while now and has caused quite a stir already. This is because, as well as having some fairly nifty features, it […]

  There’s something ironic about using more technology to address issues of technology overload (but not unprecedented).  And social media is no exception.  There are many tools to help you eliminate your slavish addiction to multiple social networks…by replacing it with a slavish addiction to a single tool.  OK, all irony aside, they do help by […]