The latest statistics published by ComScore this week reveal that the number of videos viewed online in the UK has increased by 37% year on year, with more than a billion videos being streamed each day by users globally. Google-owned YouTube.com celebrated its 5th birthday in February and remains the most popular provider of online […]

Azam Marketing will be exhibiting at this week’s Internet World Exhibition at Earls Court in London. If you’re attending the event, stop by at stand E3079 to catch up with us and hear about an innovative service we will be unveiling at the show to spiral the traffic to your websites. Internet World is Europe’s […]

An interesting article in NMA last week outlined how a recent change to the Committee of Advertising Practice codes will now allow charities to show comparative ads on TV and radio for the first time. Charities are now able to tell the public exactly how they spend their donations compared to others. I initially found […]

The European Parliament has seen sense and rejected its earlier opt-in amendment for cookies that would have wreaked havoc amongst internet users by requiring repeated pop-up windows or other intrusive virtual labels upon every web page visited by a user. (Full details can be found here.) The EU was trying to protect or alert consumers from […]

Being a ‘new media’ geek, I was thrilled to read a new report published by the Internet Advertising Bureau which shows online advertising expenditure in the UK has overtaken television. Internet spend grew by 4.6% to £1,752.1m/$2,791m to a record market share of 23.5%, while TV spending collapsed 16.1% to £1,639m/$2,610m. It beggars belief to […]

Latest Hitwise data (August 2009) reports a significant 47.5% uplift in UK internet searches for discount voucher terms over the last year (July 08 – July 09). Interestingly however, actual visits to specialist voucher websites have decreased by 5%, whereas traffic to retailers for the same keywords has increased by more than 10% from 28.2% […]