London’s Grosvenor House Hotel was the venue for the annual Performance Marketing Awards which took place on Tuesday. Over 700 agencies, advertisers, publishers and networks enjoyed a night of fine dining, socialising and dancing. Compering the glitzy black tie awards ceremony was renowned comedian Rufus Hound.
The number of award submissions had more than doubled over the previous year and Matt Wood, who founded the awards in 2007 and is a judge, exclaimed: “With a 75% increase in entrants, competition was fierce but it was not just about volume… the quality surpassed anything we’ve seen before and was an absolute pleasure to judge.”
To compliment our achievements in previous years, I am delighted to report Azam Marketing was once again triumphant, winning the Best Finance Publisher category and earning Highly Commended for Best Lead Generation Campaign!
The panel of celebrated industry judges from the likes of Yahoo!, Ogilvy and eConsultancy said they selected Azam for the Best Finance Publisher award for generating huge volumes of high quality leads and pushing the boundaries of innovation:
“Using innovative tactics to deliver a consistently increasing ROI, Azam Marketing’s approach through well thought-out and proactive campaigns that take into consideration a heavily regulated financial sector has been rewarded with the Best Finance Publisher award this year.”
The judges added:
“Azam Marketing’s campaign results show extraordinary commission generated for their partners through the past year, and are continually pushing the boundaries of their business.
“Judges applauded the innovative thinking that led to the creation of entirely new email creative by Azam that doubled conversion, thus having a significant impact on ROI not only for them but for all affiliates.
“One theme with many award winners this year is close collaboration and live technical implementations, which has led to new revenue opportunities for both parties.”
I’d like to offer my heartelt congratulations to the entire Azam crew, who through their hard-work and ingenuity enabled us to be acclaimed in not one but two categories at this years’ awards.
Thanks also to the guys from TradeTracker who kindly invited me to the awards ceremony and with whom I had a whale of a time.
You can see the full list of winners here.
If you require leads for finance or other campaigns, get in touch with us by emailing results [at] azam.net or calling +44 (0) 870 870 2222 and let our award-winning team flood you with valuable customers.