London’s Grosvenor House Hotel was the venue for the annual Performance Marketing Awards which took place on Tuesday. Over 700 agencies, advertisers, publishers and networks enjoyed a night of fine dining, socialising and dancing. Compering the glitzy black tie awards ceremony was renowned comedian Rufus Hound. The number of award submissions had more than doubled […]

Last week the Azam gang headed a kilometre or so West of our offices to the Cavendish Conference Centre just by London’s Oxford Circus where we were sponsoring and exhibiting at ‘Social Media Marketing’. The theme of this year’s conference was harnessing the viral power of social networks to gain the maximum exposure. I must […]

I see most affiliates starting their journeys in this industry making the same misjudgements I did and it frustrates me because I don’t want them to waste months of their precious time as I have done. So the purpose of this talk at a4uexpo London was not just to embarrass myself, but to enable people […]

After two and a half days of networking and seminars, the 2009 London A4U Expo is over… and what an event it was! This was my first year at the Expo, and I feel privileged to have spent a few intensive but enjoyable days in the company of so many interesting and dynamic people. Chris […]

Over the years I’ve had dozens of people encouraging me to do more public speaking, but I’ve simply not been able to find the time among all my commitments. However, after not an inconsiderable amount of arm twisting from a few sources, I have finally relented and agreed to speak at the a4u expo taking […]

We’re excited to announce that Azam Marketing will be lending its support to April’s a4uexpo Europe event by sponsoring the bags given out during the course of the conference and exhibition. As any regular exhibition-attender knows, these bags are invaluable for placing handouts and freebies!  Yagmur Guven, Senior Strategic Partnerships Manager at Azam Marketing, who has […]